Chris Haynes, a loan officer out of Nashville, Tennessee, closed 54 loans in personal production last month, and that’s par for the course for him. He’s been increasing his numbers on a progressive schedule for quite a while now. As rates go up at some point, his numbers aren’t going to go down. Chris is…
There are all kinds of marketing tools out there that loan officers can use. How do you know which ones work best? If you’re looking to drive traffic to your website and get more likes and followers for your content, you can focus on lead generation. There’s nothing wrong with that, but it’s no substitution…
I don’t know the percentages offhand, but I do know that many loan officers get started in the business on their own. A loan officer career is one where it’s quite possible to work as a solo entrepreneur. But only if you want to stay small and have no plans for growth. That’s not you,…
Tips for Hiring More Loan Partners and Processors You can work on your own as a loan officer, but you will never grow and scale your business working alone. You’ll need to add loan partners and loan processors to your team. And you’ll need to know how to pay them correctly and provide the best…
You can work on your own as a loan officer, but you will never grow and scale your business working alone. You’ll need to add loan partners and loan processors to your team. And you’ll need to know how to pay them correctly and provide the best environment to encourage their productivity. To be clear,…
Every loan officer has good months and bad months, even the veterans among us. It’s that crazy roller coaster that comes with the territory in our industry. But my friend, Scott Hudspeth, has found a formula for “getting lucky,” closing more loans, and making every month a good month. He says it all boils down…
When Kristen Jamison and I met almost seven years ago, she had closed a grand total of ZERO loans. Last month, she closed 54 loans in personal production. She’s a true zero to hero story, the classic “small town girl makes good.” And, through it all, she’s still the same wonderful, humble person she’s always…
All loan officers get shopped sometimes. Borrowers are trained to call around and ask about rates. Those are just the facts. And you know what? It’s okay. Instead of getting frustrated about this reality, let’s put it in perspective. If you’re closing 25% of your referred leads, you’re good. Our goal doesn’t need to be…
What if a loan officer is calling agents, using scripts, meeting them for coffee, and following up, but they’re not getting anywhere? What’s the number one reason they’re not getting referrals from those people? My good friend, Richard Smith, says they’re probably talking to the wrong agents. I agree with him 100%. So, how do…
As a loan officer, you want to get your business to a point where you have systems for growth. Today I want to tell you about a Marketing Blueprint that will help you continue that upward trend. This blueprint will ensure that you always have enough leads, always have enough applications, so you can stay…
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