I get a lot of questions from loan officers just starting out in the business. One that I’ve been hearing a lot lately is this: How do I land the big referral partners, just two or three realtors who will send me a whole lot of business? My friend Ralph Wakins and I have a…
I met Scott Griffin at the beginning of 2016. Scott is a mortgage broker located in Los Angeles who is knocking it out of the park in one of the most competitive markets on earth. He’s a humble guy who’s letting me share his recent numbers to inspire others to believe they can do the…
Refinancing rates are at an all-time low right now, but a lot of loan officers really hate refis. They think they’re a waste of time. Are they right? I sat down recently with my dear friend, Paul Dolan, the co-branch manager (with his wife, Andrea) of Home Vantage Mortgage in Seattle, to discuss this very…
There are all kinds of marketing tools out there that loan officers can use. How do you know which ones work best? If you’re looking to drive traffic to your website and get more likes and followers for your content, you can focus on lead generation. There’s nothing wrong with that, but it’s no substitution…
I don’t know the percentages offhand, but I do know that many loan officers get started in the business on their own. A loan officer career is one where it’s quite possible to work as a solo entrepreneur. But only if you want to stay small and have no plans for growth. That’s not you,…
What if a loan officer is calling agents, using scripts, meeting them for coffee, and following up, but they’re not getting anywhere? What’s the number one reason they’re not getting referrals from those people? My good friend, Richard Smith, says they’re probably talking to the wrong agents. I agree with him 100%. So, how do…
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