Every loan officer has those days. You wake up motivated. You’re ready to prospect. You knock out your follow-up calls, connect with a few referral partners, and by lunchtime you’re thinking, “I’ve got this.” Then Tuesday shows up. Or Wednesday. The phone rings. A file gets complicated. Your inbox fills up. Before you know it,…
If you’re serious about making the rest of this year your strongest stretch yet, there’s one thing I’d encourage you to do before the calendar flips to next year: Build a plan. Not another notebook full of ideas. Not another list of things you “should” be doing. A real business plan. One that gives you…
One of the most powerful shifts a loan officer can make has nothing to do with rates. Nothing to do with marketing. Nothing to do with technology. It has everything to do with mindset. Specifically, understanding one simple truth: You get to decide. You get to decide what kind of business you build. You get…
One of the fastest ways to grow in any industry is simple: Learn from someone who’s already been where you want to go. That’s the value of having a mentor. And it’s especially valuable in the mortgage business. Because there are a lot of ways to make money. But there are also a lot of…
This one’s a little different. It’s not about prospecting. It’s not about referrals. It’s not about scripts or lead generation. It’s about a lesson I learned many years ago that completely changed the way I look at decisions. And strangely enough, it’s a lesson that applies to business just as much as life. The lesson?…
In a previous article, I talked about something I see all the time: Loan officers jump from one idea to the next without finishing what they started. I call them half-built bridges. If you’ve ever thought,“I’ve tried everything and none of it works,”there’s a good chance the issue isn’t the strategies. It’s that you didn’t…
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