Lead The Pack
Helping Loan Officers Get More Loans by Mastering What Works.
over 400+ 5-Star Google Reviews
What to expect on your Free Coaching call:
- Personalized Roadmap to Success – Walk away with a step-by-step plan tailored to your business goals.
- Proven Strategies & Scripts – Learn the exact strategies top loan officers use to generate more referrals.
- Actionable Resources & Next Steps – Get the tools and guidance you need to implement proven systems now.
Next Step? Book Your Free Coaching Call
Stop Chasing cold leads.
start doubling referrals - without working more hours.
We get it. The mortgage industry is competitive. It’s frustrating to know what you want, but not quite get there. You hustle and pivot but you’re still not hitting your goals. At Mortgage Marketing Animals, our entire program is centered around insights and strategies to help you grow your business.
Live Better. Earn More. Work Less.
Fuel your business success & achieve the freedom you want with Mortgage Marketing Animals coaching.
Unlock Better Leads
Stop chasing cold prospects. We’ll help you double your referrals and focus your energy where it actually pays off.
Make More in 32 Hours
Imagine doubling your income—on a workweek that ends early every Friday. That’s the power of a smarter system.
Reclaim Your Freedom
Build a business that supports your life, not the other way around. More time for yourself, less stress, and the success you’ve earned.
You're working hard.
Now it's time to work right.
If you’re hustling every day but still falling short of your goals, you’re not alone – and you’re not to blame. The old way of grinding it out just doesn’t work anymore.
Sound familiar?
- Wasting time on leads that never convert
- Every day feels like a wild goose chase
- You’re putting in the effort, but the leads just fizzle
It’s not about working harder. It’s about working the right system. The top producers don’t wing it. They follow a plan.
That’s what we give you: a plug-and-play process that brings in better leads, every single day.
There's a better way.One that works.
At Mortgage Marketing Animals, we’ve spent over 20 years helping loan officers break the cycle. We’ll give you the tools, structure, and coaching to:
- Attract better, referred leads consistently
- Increase your income without increasing your hours
- Reclaim your weekends—and your sanity
You Deserve a Winning Streak
You already have what it takes.
Our coaching program just shows you exactly how to use it.
Let’s get you back on track and ahead of the game.
What Members Are Saying
The 3 powers behind your breakthrough
Power of Numbers
Join a proven system trusted by over tens of thousands of loan officers. You’ll gain more than coaching—you’ll gain a winning community built on real results.
Power of Positivity
Surround yourself with top-performing LOs, coaches, and mentors who push you forward. Collaborate, celebrate, and level up together.
Power of Results
With our Daily Success Plan™, you’ll follow a simple formula to get more referrals, close more deals, and actually enjoy the process.
How It Works
1: Claim your free coaching call
You’ll be blown away by our coaching program but we know you might want to test us out first. Get one free hour of coaching, completely on us, so you can experience the Mortgage Marketing Animals way.
2: Answer a Few Questions
Take a minute to share a few things so we’re prepped for your free coaching call. We want you to get the most out of your time.
3: Experience the mind-blowing Power of One Hour
Gain powerful insights you can instantly use to make work and life better – no fees, no strings attached. When you see what coaching can do, you’ll be all in. Click Here to Schedule Your Call.
HOSTS OF THE #1 LOAN OFFICER PODCASTS
Loan Officer Freedom is the #1 rated podcast for loan officers in the country. Listen in to hear the latest from your host, Carl White.
While you’re at it, take a listen to Loan Officer Leadership, hosted by Steve Kyles, and The Mortgage Loan Officer Podcast, hosted by Frank Garay.
It’s time to invest in yourself & build your future
It’s time to invest in yourself & build
your future
(You’re a good risk)
Self-Paced Group Coaching
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✓ Full Access to the Daily Success Plan™ & Call Stars™
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✓ Activity Tracking System
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✓ Proven Scripts + Done-for-You Follow-Up System
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✓ Complete Agent Marketing Toolkit
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✓ Agent Animals Library and Live content to share with Real Estate Agents
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✓ Weekly Live Group Coaching Calls
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✓ On-Demand Access to Class Replays
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✓ Dedicated Client Concierge and Customer Support Team
Customized Coaching Plans
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✓ Coaching Options:
8 Week Intensive
1-on-1 Coaching
Group Coaching -
✓ All Self-Paced Group Coaching Features Included
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✓ Full Access to the Daily Success Plan™ & Call Stars™
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✓ Full Freedom Club Library Access
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✓ Certify & Train Your Team On The Daily Success Plan™
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✓ Bonus Classes - Marketing, Branding, Social Media & Business Planning
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✓ Complimentary Mastermind Bootcamp Events
Branch Manager Coaching
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✓ All Self-Paced Group Coaching & Customized Coaching Features Included
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✓ Full Access to the Daily Success Plan™ & Call Stars™
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✓ Mastermind With Top Producers
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✓ How To Scale Your Business With The Right LOs
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✓ Monthly Growth & Profitability Strategies
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✓ Sales & Marketing Systems
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✓ Niche Product Training
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✓ Scalable Processes For Team Success
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✓ 12-Week Business Planning Cycles
Who Are The
Mortgage Marketing Animals?
Whether you’re new to the mortgage industry or you’ve been around for years, chances are pretty good you’ve heard of Carl White & the Mortgage Marketing Animals Loan Officer Training.
Carl White
Carl White is the founder of Mortgage Marketing Animals, one of the most recognized and results-driven loan officer coaching programs in the mortgage industry. For over two decades, Carl has helped thousands of mortgage loan officers, branch managers, and teams grow their production, streamline their systems, and create the freedom to live life on their own terms.
As the host of Loan Officer Freedom, one of the top mortgage podcasts for loan officers in the world, Carl shares proven mortgage marketing strategies, real-world success stories, and step-by-step training that help loan officers close more loans—without working nights and weekends.
Carl is also a multiple Amazon best-selling author, known for books like “Loan Officer Freedom”, Loan Officer Champions and “Crushing Call Reluctance for Loan Officers.” His practical approach to sales, marketing, and leadership has transformed how loan officers attract referrals, convert leads, and build thriving mortgage businesses.
With a passion for helping others succeed, Carl has created multiple training programs, products, and coaching systems that empower loan officers at every level—from brand-new originators to top-producing teams.
Anyone who’s met Carl knows that he’s as genuine, authentic, and down-to-earth as they come. His mission is simple: to help loan officers close more loans in less time with less stress, and to help them build businesses that support the lives they truly want to live.
What Makes Us Different?
Our Proven Plan
Daily Success Plan (DSP) A step-by-step customized clear action plan that is measurable & replicable.
Our Philosophy
We believe you can live a more fun, less stressful, high quality lifestyle that is fueled by running a great mortgage business and we believe you can achieve this within a 32-hour work week.
Our Community
We lead by inspiration, we have a huge supportive community, and we hold one another accountable.
The Mortgage Marketing Animals Coaching Program
We believe our team wins when you hit your goals. Want to ramp up sales or find high-quality referral partners? Maybe you’re looking to build a team to help you spend more time selling and less time doing the back office work that steals your focus.
We Coach & Mentor Loan Officers
Proven Strategies & Actionable Processes
Get Insider Access
why choose mortgage marketing animals
Our coaching programs are made up of a community of positive, like-minded mortgage professionals who are a fit for the mission of Freedom. Memberships are limited to a certain number of loan officers, so when you’re a part of the program, we believe in you, and we know you believe in us.
The coaches and mentors in both Mortgage Marketing Animals and Freedom Club view accountability as one of the most important factors in helping you succeed. But, we do it with a respectful approach. No need for shaming here.
By being part of the program, we offer private Facebook groups, interactive weekly trainings with other members, and discounts on all events. You become part of a family and inspire one another.
Our support team, mentors, coaches, and top mortgage professionals have been doing this for over <a combined 100+> years and know the proven ways to help loan officers succeed. We’ve got your back.
Because we know that your dedication and commitment to the program is hard earned, we recognize our active and engaged members with a spotlight and gifts.
When you invest in your business, we call that writing small checks to cash big checks. Growing in your business with consistent daily activities and better decision making will last for years to come.
When you sign up for Mortgage Marketing Animals or Freedom Club, you immediately become part of a community that welcomes and inspires. All this through private member-only Facebook groups, interactive training sessions throughout the week, and live events held in Clearwater, Florida.
The resources our program provides are unmatched. Not only does this allow you to choose your acceleration level, but it gives you the opportunity to grow your business with structure and processes with a solid Daily Success Plan. You’ll learn designed conversation on how to reach out to qualified realtor partners to get the most value from referred leads.
Carl White is known for his real, down to earth personality, and the fact that he truly cares about your success. He delivers coaching and guidance in a clear and respectful way, while also being sure to stress the importance of accountability.
Our members support one another and share WINS to help overcome struggles that they find in today’s market. Learning from one another and doing what works makes moving the needle obtainable if you just follow the plan. You’ve got this!