John King

John King has been helping clients achieve homeownership since entering the mortgage industry in 2001. Throughout his career, he has built a reputation for embracing innovation, staying ahead of industry trends, and continually finding new ways to grow his business. His passion for learning and adapting has made him a trusted leader and mentor to loan officers across the country.

As a Next Level coach, John specializes in online lead generation and nurturing past client databases to create consistent, repeat business. He is passionate about helping loan officers leverage technology, video, social media, and proven follow-up strategies to build meaningful relationships and generate long-term growth. John's coaching style is energetic, forward-thinking, and focused on taking practical action that delivers measurable results.

John believes that success comes from continually improving, staying curious, and never becoming complacent. He enjoys helping students simplify their marketing, strengthen their client communication, and implement systems that allow them to serve more families while creating a business they truly enjoy.

Outside of work, John enjoys spending time with his wife and three children. Whether he's taking walks with his wife or cheering on his kids at their activities, family remains at the center of everything he does.