There are all kinds of marketing tools out there that loan officers can use. How do you know which ones work best? If you’re looking to drive traffic to your website and get more likes and followers for your content, you can focus on lead generation. There’s nothing wrong with that, but it’s no substitution…
I don’t know the percentages offhand, but I do know that many loan officers get started in the business on their own. A loan officer career is one where it’s quite possible to work as a solo entrepreneur. But only if you want to stay small and have no plans for growth. That’s not you,…
Tips for Hiring More Loan Partners and Processors You can work on your own as a loan officer, but you will never grow and scale your business working alone. You’ll need to add loan partners and loan processors to your team. And you’ll need to know how to pay them correctly and provide the best…
You can work on your own as a loan officer, but you will never grow and scale your business working alone. You’ll need to add loan partners and loan processors to your team. And you’ll need to know how to pay them correctly and provide the best environment to encourage their productivity. To be clear,…
Every loan officer has good months and bad months, even the veterans among us. It’s that crazy roller coaster that comes with the territory in our industry. But my friend, Scott Hudspeth, has found a formula for “getting lucky,” closing more loans, and making every month a good month. He says it all boils down…
The topic of burnout is a big one, especially in this day and age during an unprecedented global pandemic. One of the best parts of being a loan officer is that we get to see what all our clients do for a living and how much they make. When you see how hard some people…
When Kristen Jamison and I met almost seven years ago, she had closed a grand total of ZERO loans. Last month, she closed 54 loans in personal production. She’s a true zero to hero story, the classic “small town girl makes good.” And, through it all, she’s still the same wonderful, humble person she’s always…
So many loan officers are freaked out about leads. “I need leads. I need leads. I need leads.” Unless you just started yesterday, it’s very likely you don’t need new leads. They’re almost definitely sitting there right under your nose; you just aren’t looking. I know it’s sexier to go out and get new business than to…
All loan officers get shopped sometimes. Borrowers are trained to call around and ask about rates. Those are just the facts. And you know what? It’s okay. Instead of getting frustrated about this reality, let’s put it in perspective. If you’re closing 25% of your referred leads, you’re good. Our goal doesn’t need to be…
Many loan officers dream of eventually becoming a branch manager. It’s an exciting adventure in any loan officer’s career and could dramatically boost your income. But if anyone’s promising you a quick and easy trip to riches as a manager of a mortgage branch, ignore them. You’ll need to work hard to achieve this goal,…
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