Why Loan Officers Don’t Need More Leads

So many loan officers are freaked out about leads. “I need leads. I need leads. I need leads.” Unless you just started yesterday, it’s very likely you don’t need new leads. They’re almost definitely sitting there right under your nose; you just aren’t looking.  I know it’s sexier to go out and get new business than to …

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How to Become a Successful Branch Manager

Many loan officers dream of eventually becoming a branch manager. It’s an exciting adventure in any loan officer’s career and could dramatically boost your income. But if anyone’s promising you a quick and easy trip to riches as a manager of a mortgage branch, ignore them. You’ll need to work hard to achieve this goal, …

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How Loan Officers Can Partner With the Right Agents

What if a loan officer is calling agents, using scripts, meeting them for coffee, and following up, but they’re not getting anywhere? What’s the number one reason they’re not getting referrals from those people?  My good friend, Richard Smith, says they’re probably talking to the wrong agents. I agree with him 100%. So, how do …

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How Loan Officers Can Ramp Up Their Business This Year

My friend Cindy Ertman is a self-proclaimed Beach Girl located in Manhattan Beach, California. She’s been in the mortgage industry for 32 years, and I sat down with her recently to ask her what loan officers should be doing to ramp up this year.  Cindy decided very early on in her loan officer career that …

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The 3 Best Ways to Double Your Mortgage Business

I’m going to be completely honest and tell you that the title of this post doesn’t give the whole truth. If you implement these loan officer strategies I’m getting ready to share, you aren’t going to double your mortgage business. You’re going to triple your mortgage business. Maybe even quadruple your mortgage business. Now, that’s …

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